Isehan-Honten Museum of Beni (Japanese: 伊勢半本店 紅ミュージアム) was established in 2006 with strong wishes of keeping and handing down the history, culture and traditional craftsmanship of “Beni”. This is the only one place you can test and have experience the traditional Japan beauty culture from the makeup of Edo period to the “Beni” craftsmanship. There are 2 zones : Exhibition Room and Tasting Room.
Ise half-head office red museum is a corporate museum located in Minami Aoyama, Minato-ku, Tokyo. It is a facility that conveys the history and culture of the scarlet, skill making technique that continues from the Edo period.
Ise Half Honten Store Koshiba Museum is a museum to convey the "skill" of red making, which is a red shop, which is a red shop that continues from the Edo period, and which has been protecting from the company's founding until today.
In the past, "red" refers to lipstick made from safflower. However, the red color gently coloring women's lips is being lost along with the change of the times and the decline of the red shop. As the last red shinya since the Edo era, we established a red museum, hoping to connect red society and skills to the world without interruption.
In Japan it was ancient times that "lipstick" was made from safflower when speaking lipstick. Since its founding in 1825 (1825), Ise Half Main Store continues to make Japanese traditional "Red" as it is at that time. Under the manufacturing method of secret that was inherited only by oral organs, "red" finished with craftsmen putting in a fine dress spun a gorgeous red that never changed as "Komachi Kureno" that shines on iridescent color Take out.
As the last red trees continuing from the Edo period, Ise half-head office continues to inherit traditional techniques, and as "a culture that lived for all ages," Komachi Kureido continued to color people's lives, to create new value We will strive.
It consists of two zones with a data room introducing the historical background and various aspects of red and a salon that can experience the colorful attractiveness of the scarlet. In the information room, we introduce the history of safflower, manufacturing scenery of red shop, marketing, cosmetic culture of Edo etc As related materials, cosmetic tools used in the Meiji / Taisho era from the Edo period, instruments for making red milk, paintings, documents are displayed. In the salon you can experience the lipstick "Komachi Kureno" made by traditional recipe.
The hotel consists of two zones with a data room introducing the historical backgrounds and various aspects of the scarlet and a salon where you can experience the colorful charm of the scarlet. Look at the crimson, touch the crimson, know the crimson -. It is a red museum, a space that can enjoy the beautiful red that has enriched the lives of the Japanese people.
In the permanent exhibition, we will outline the origin and transit of safflower throughout the country and also show the nationwide popularization, and the situation of safflower production in the largest production area (Hanzhou Mogami district), production scenery / marketing of red shoes, cosmetic culture of Edo, customs related to crimson And others are introduced. As related materials, you can see documents related to safflower transportation in the middle Edo period, tools for making reds, cosmetic tools used in the Meiji and Taisho era from the end of Edo period.
Safflower sending board · Honeymoon 13 years (1763): Delivery inventory attached to a shipment when shipping red cracks from Yamagata to a consuming area (Kyoto) by boat. The shipper, item name, quantity, destination, etc. are stated.
Red Kokuchi · White powder three-tier heavy · Edo late term: three-tier heavy used to melt white powder with an Inoguchi shaped container painted with scarlet inside. Put the white powder and water in the upper and middle stages and melt them in the lower stage.
Fixed-book bunko · Edo late term: a dressing box that contained a set of cosmetic tools such as white powder brush and mirror. On the back of the mirror the letters of "Kotobuki" were cast and it seems that it was custom made as a wedding celebration.
Scarlet (Various) · Late Edo ~ Meiji: Portable red ink container. Ivory, metal, wood, cardboard and others were used as materials, various designs were given by makie and inlay.
A salon space that you can taste and taste the space "red" that you can experience from many different aspects the red sky that is contemporary, and you can enjoy it with five senses. In addition to announcing the charm of the red from various angles, together with the four seasons, we are disseminating the aesthetic sense that has been bred in Japan and the culture of Edo.
You can also purchase traditional lipstick "Komachi Kureno" which continues from the Edo era after trial. In addition, you can purchase items related to safflower related products and the tradition of Japanese tradition.
Make up with scarlet ~ Trying out Komachi Kureha ~: "Komachi Kureha" which shines the iridescent color is a lipstick to melt in water. Depending on the amount of red on top of your lips, from a light cherry color with a sense of transparency to deep red, you can express as many colors as you like. In addition, because Komachi Kuren reflects the color of his / her lips, you can experience the color of yourself only.
Taste the taste ~ "Red" born from the blessings of nature ~: In the Japanese, there has been a practice of dyeing sweets etc. with crimson in the year-round event such as rice cake of Hina Festival, red and white rice cake to be celebrated . From the Edo era, it can be seen from the cooking book at that time that scarlet extracted from safflower was actively used. In the salon, we will tell you about the natural pigment that has been used as a coloring agent for food, as well as enjoying the "Samba tea" that uses 100% safflower that has been loved as "warmth medicine" I will.
Wearing reds - Introducing gems of reddish dyeing -: Red is a love of Japanese by old as a dye, a variety of shades of reddish dyeing has been produced. In the past, the colors that can be worn by the rank were strictly defined, and the red was a noble color. In addition, it has been used often conscious of medicinal efficacy of red itself, such as warming the body by wearing red-dyed clothes on the skin to improve blood circulation and eliminating skin diseases. In the salon we will introduce the charm of beautiful scarlet dyeing.
Periodic lecture "Makeup recreation of Edo": It is a classic course that is being held since the opening.
Women in the Edo period used three colors of red (red), white (white powder), black (tooth black or brown black), and cosmetics (odor) were fitted to the TPO. In this course, you can see the cosmetic law of the Edo period with a demonstration based on the description of the cosmetic book and beauty spirit of the time.
In addition, holding a planning exhibition once a year. Publish information magazine, red museum communications which conveys the culture of red, the customs of Edo's museums and museums, etc. four times a year.
In 2003, in collaboration with the 400-year business of the Edo-ken Foundation in Chiyoda Ward, "Red Material Museum" was opened in Jimbocho, Chiyoda-ku, Tokyo. In 2005 moved to Minami Aoyama, Minato-ku, Tokyo, renamed as "Ise Half-Honten Scarlet Museum" in 2006.
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